Prince Harry and Meghan Markle have their "plates full to overflowing" as their royal relatives threaten to close in on their brand.
After losing their lucrative Spotify contract last month the Duke and Duchess of Sussex are thought to be scrambling to create more Netflix content to avoid the $100m (£77m) deal suffering the same fate.
And royal expert Daniela Elser reckons that between their attempts to sustain a living, raising a family and fighting for their privacy, the couple are now vulnerable to threats from Prince William and Kate Middleton.
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The Prince and Princess of Wales are set to embark on a global tour to promote the Firm and their own charitable efforts, while Meghan and Harry remain in the US.
"William and Kate, when they are not doing the school run and Googling 'normal family activities', can devote all their time to their charity work," Elser wrote for news.com.au.
"And Harry and Meghan? Their plates are full to overflowing.
"In the last few months Harry has twice flown back to the UK for his various legal fights with sections of the British media; the couple’s contract with Spotify has gone kaput, reportedly costing them millions and Netflix has told the couple they have to 'come up with more must-watch shows' if they want to earn the remaining $76 million of their contract.
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"Between all this and the couple’s run-ins with the paparazzi, it’s hard to see how they even have the time in the day to fit in a quick transcendental meditation sesh, let alone have a go at doing much world-saving."
Elser noted prior to Megxit Harry and Meghan were the face of the Firm around the Commonwealth and had some very liberally-stamped passports, while Kate and William were more often seen in the UK.
But as the future King and Queen, the Waleses now have several international engagements in their diaries.
William is jetting off to New York later this year for the Earthshot Prize Summit and is said to have a pretty full calendar during the official visit.
Later in the year the pair will travel to Singapore together for a week of events related to Earthshot, which the heir to the throne launched with David Attenborough in 2020.
Kate has already undertaken a solo trip to Denmark to mark Her late Majesty’s Platinum Jubilee and the the princess’ own Early Years work.
Meanwhile Harry and Meghan's sights are reportedly set on their careers in the US.
It has been claimed the pair's finances could be in trouble after their contract was ended with Spotify as other lucrative contracts with the likes of Netflix threaten to dry up.
Now Meghan is rumoured to be seeking out more work and has even signed with a new agent, William Morris Endeavour (WME).
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